Structured communication often highlights that you are organized, clear on your message and prepared. There’s also more of a freedom and flow when you don’t have to worry about reciting your message word-for-word. If you are so scripted, there’s no spontaneity. The key is to know the points, but not how to get there. To master the art of creating structure, refer to your notes versus reading from them.
In this article by Steve Jagler for CEOWORLD magazine, Katen offers six techniques for delivering a more authentic, structured keynote speech that is not scripted.
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